Methodology in Print — A Facilitator-Ready Design Handbook
A 16-page workshop handbook introducing the Design Thinking methodology to KAMproject's executive audience — covering theory, human-centric principles, the five-stage workshop process and a comparative case for design-led problem solving.
- Client
- KAMproject
- Sector
- Professional training & coaching
- Scale
- Workshop handbook · 16 pages
- Year
- 2020
- Services
- Editorial system · Information design · Diagrams & data tables · Print production
Context
KAMproject, a professional training provider, needed a handbook introducing Design Thinking to workshop participants.
Challenge
Translate a dense academic methodology — Stanford/IDEO origins, Wicked Problems, human-centric principles and a five-stage process — into a single, readable handbook that a workshop facilitator can hand to participants on day one.
Strategy
We built a modular editorial structure around a consistent purple–magenta KAMproject palette: a striking two-tone cover, chaptered spreads with photographic anchors (David Kelley, Tim Brown), a four-column IDEO principles table, a five-node process diagram, and a full-page comparison matrix contrasting Design Thinking with traditional problem solving. Footnoted sources and a trainer biography close the document with scholarly credibility.
Editorial structure
Definition, origins, principles, the five-stage process and a comparison with traditional problem solving — ordered as the workshop is taught.
Design system
The KAMproject purple–magenta palette, a four-column principles table, a five-node process diagram and a full-page comparison matrix.
Outcome
A compact handbook that follows the workshop sequence and shares its visual system with the wider KAMproject series.
- 16-page workshop handbook
- Five-stage process diagram
- IDEO human-centric principles table
- Problem-solving comparison matrix
- Print-ready masters (CMYK)
An information system, page by page.
Cover and publication — the series identity applied to a compact handbook.
Principles and definitions — theory organised into scannable tables.
Process and comparison — the five stages and a full-page matrix.
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